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Sunday, October 27, 2024

Outhouse launches eyewear with John Jacobs

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Jewellery brand Outhouse has collaborated with eyewear brand John Jacobs to launch a capsule collection of monogrammed sunglasses in its stores across India. 

New sunglasses by Outhouse x John Jacobs – Outhouse- Facebook

“Outhouse x John Jacobs, discover the limited edition ‘Iconic Cyber Run Sunglasses’,” announced the brand on Facebook. “A pair featuring the new iconic ‘Cyber Run’ monogram of the house along its gold-finished temple. Available at the link in bio and all OH boutiques.”
 
The product line has a retro feel with 90’s style gold details and statement shapes. The sunglasses collection is unisex and caters to Gen Z and millennial shoppers.

Outhouse also recently launched its new bridal jewellery collection for the Spring/ Summer wedding season. Named ‘Le Palm’, the collection has a resort style aesthetic and mixes vibrantly hued gemstones with pearls, leaf shaped flourishes, and delicate details. The line is designed for destination weddings, which have risen in popularity again in the aftermath of the pandemic. 
 
Kaabia and Sasha Grewal launched Outhouse in 2012. The brand began with a jewellery line and later diversified into women’s handbags then launched a men’s jewellery line in 2022. 
 
Outhouse launched its first ever flagship store in 2017 and then unveiled its revamped flagship store in Mumbai’s Phoenix Palladium Mall in 2022. The brand also retails from its direct to customer e-commerce store which ships internationally.

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