Cartier names India as important growth market

Fine jewellery brand Cartier has named India as an important growth market globally. After recently opening an exclusive brand outlet in Mumbai, the brand plans to focus on its online business in the country to reach shoppers in more locations.  

“Our priority is scaling up our existing online retail capabilities in India to complement our physical presence,” said Cartier India’s managing director Gaetan Guillosson, ET Retail reported. “We are keen on connecting with potential and current customers around the country who are physically not as close to our boutiques in Delhi and Mumbai.”
 
The business currently retails online in India through a country-specific version of its global e-commerce store. The website also has an India-specific customer care line. 

Cartier opened its flagship store in Mumbai inside the recently opened Jio World Plaza mall in Bandra Kurla Complex, the business announced on its website. The store is painted in Cartier’s signature hues of gold, red, and beige and features its classic panther iconography. The brand opened its first ever India store in New Delhi’s luxury mall DLF Emporio a decade ago. 
 
Cartier was established in 1847 by watchmaker Louis-François Cartier in Paris, France. Family owned until 1964, the brand is today owned by Swiss business Richemont Group and counts over 200 stores in 125 countries and territories.