Sportswear and sports equipment brand Yonex has opened a ‘Signature Sports Shoppe’ at one of Haryana’s largest shopping destinations ‘World Street’ in Faridabad. The new Yonex store was inaugurated by badminton player Saina Nehwal.
“We are thrilled to have Saina Nehwal inaugurate the Yonex Exclusive Store at Omaxe World Street,” said Omaxe Limited’s director Jatin Goel in a press release on June 29. “This collaboration between Yonex and Omaxe brings together the passion for sports and the pursuit of excellence in retail. World Street is India’s first shopping city developed as a complete commercial hub across 100 acres. It is designed to provide residents with a world-class shopping experience, and the launch of this store further strengthens our commitment to offering a diverse range of premium brands.”
The new store focuses on clothing and equipment for badminton, squash, and tennis. The store carries a wide range of celebrity-endorsed sports goods and its staff are trained to help shoppers choose the right gear for their needs, according to the brand.
“Yonex is an established brand that has been along with badminton for years and witnessing such a massive outlet shows the growth of the sport among people,” said Nehwal about the launch. “I’ve been associated with Yonex for two decades and am always happy to note the popularity of badminton with the renowned name. World Street is one of the best retail spaces I’ve witnessed in the region, and I wish great success to Omaxe Group for developing such an exclusive project.”
Omaxe Limited opened World Street as a premium commercial project in Faridabad’s Sector 79. The development is designed to offer shopping, dining, and entertainment to both locals and visitors and is connected via numerous transport links.
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