Tasva opens new store in Jaipur

Men’s occasion wear brand Tasva has a new address in Rajasthan. The brand has opened an exclusive brand outlet inside Jaipur’s new development Horizon Tower, located on JLN Marg.

“Introducing Tasva’s latest addition to Horizon Tower,” Horizon Tower announced on Facebook, sharing a video of the new store. “Elevate your style with an exquisite collection of men’s ethnic wear, including sherwanis, kurtas, and more. Experience luxury like never before as Tasva redefines elegance at Horizon Tower. The grand opening of Tasva’s showroom and discover the perfect ensemble for every occasion.”
 
The store’s décor is a mix of cream walls, natural wood fittings, and gold accents. The warmly lit space houses a wide array of traditional wear and accessories such as turbans, sandals, and necklaces among others. 

Tasva’s new store launched with its Spring collection which features a colour palette of ivory, black, pastel hues, navy, and burgundy. Launched as a collaboration between couturier Tarun Tahiliani and Aditya Birla Fashion and Retail Limited, Tasva aims to offer a modern, accessible take on traditional style. 
 
Horizon Tower is a development which mixes high street retail with offices and boutiques designed to cater to the immediate neighbourhood of over 400 high net worth families, according to Horizon Tower’s website. Part of Jewel of India, the development is in the process of launching more stores.