Snitch launches first store in Bhopal

Men’s apparel brand Snitch has made its brick-and-mortar debut in Bhopal as it looks to solidify its retail presence in central India. The Bengaluru headquartered brand has launched a 3,210 square foot exclusive brand outlet in Bhopal’s DB Mall to cater to shoppers in Madhya Pradesh.

“Our store in Bhopal is an exciting step towards strengthening our presence in central India,” said Snitch’s founder Siddharth Dungarwal in a press release. “Bhopal is a city that blends tradition with modernity, and we believe our trendy, accessible fashion collections will resonate with the youth here. We’re excited to provide an engaging shopping experience to our customers in this vibrant city.”
 
The new store houses both formal and casual style men’s western wear, designed for the modern Indian man. Two large digital screens flank the store’s façade and its white interior mixes curved furniture with industrial style details. Bhopal has a growing urban culture which Snitch is keen to tap into with its new outlet.
 
Entrepreneur Siddharth Dungarwal launched Snitch in the year 2020 as a direct to customer brand with its own e-commerce store. The label specialises in casual apparel and aims to disrupt the market with its men’s fast fashion offering.