Purplle launches multi-brand beauty store in Thrissur

Multi-brand beauty business Purplle has opened a new store in Thrissur’s Hilite Mall with inaugural promotions and themed decor as it continues to expand its brick-and-mortar retail footprint across India. 

“Purplle is now in Thrissur,” announced Purplle’s head of business development and corporate real estate Samiran Sarkar on Linkedin, sharing images of the new outlet. “It’s always a great feeling to take one step closer to our customers, and this time, we’re thrilled to launch at Hilite Mall, Thrissur! Bringing you the best in cosmetics, skincare, and beauty essentials, all under one roof. Join us in redefining self-care and experience the joy of “Beauty without Barriers.”Visit us today at Hilite Mall, Thrissur!”

The store launched at a corner plot within Hilite Mall Thrissur with a bold purple exterior and Valentine‘s Day themed decor inside. With segments dedicated to different beauty and personal care brands, the Purplle store gave free kajal to shoppers as an inaugural offer. The business had also opened a store in Kozhikode’s Hilite Mall in December last year. 

Purplle retails a selection of Indian and international beauty and personal care brands including Kaja, Dermdoc, Good Vibes, Alps Goodness, Asfa, Carmesi, Glamrs, NY Bae, Faces Canada, and L’Oreal among others, according to its Facebook page. The business’ featured product categories range from colour cosmetics and skincare to haircare, beauty tools, and intimate razors among others.  

Hilite Mall opened its Thrissur location in December 2024. The mall is located at the Hill Gardens Housing Colony in Kuttanellur and houses a range of Indian and international fashion and lifestyle brands including Being Human, Color Plus, Max Fashion, Levi’s, Park Avenue, and US Polo Assn among others, according to its Facebook page.