Fine jewellery brand PMJ Jewels launched its largest scale solitaire exhibition to date on August 16 at its flagship store in Jayanagar, Bengaluru. The event runs until August 20 and the brand also took the occasion to launch its new ‘Sitara Collection’ with Mahesh Babu’s daughter Sitara.
“I am truly honoured to unveil the exquisite Sitara Collection of PMJ Jewels at their biggest Solitaire jewellery exhibition happening at their flagship store in Jayanagar, Bengaluru,” said chief guest Apoorva Pallam Reddy at the event, PMJ Jewels announced in a press release. “This collection represents the epitome of beauty and craftsmanship, and I am sure it will be a source of joy to all solitaire jewellery lovers. Super star Mahesh Babu’s daughter Sitara becoming the face of this special collection is also a remarkable milestone for PMJ Jewels. I am super excited to be a part of this special occasion and also witness the magnificent solitaire creations handcrafted for posterity. I congratulate PMJ Jewels on their remarkable endeavour and wish them great success.”
PMJ Jewels’ Sitara Collection was first debuted in Times Square which was followed by its grand launch in Hyderabad. The collection features a selection of necklaces and bracelets inspired by love, beauty, and luxury, according to the brand.
“The Sitara Collection is the result of meticulous craftsmanship and a deep understanding of our customers’ desires,” said PMJ Jewels’ solitaire head Amey Karwarkar and PMJ South’s director Senthil Kumar in a joint statement. “We are excited to bring forth a range that is not only visually stunning but also emotionally resonant. Each piece is a masterpiece, representing the journey of a lifetime. We are also happy to be launching this collection at our biggest Solitaire Exhibition. The five-day exhibition will showcase solitaires which carry a promise that resonates culture, traditions and generations.”
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