Baby and children’s wear brand MiniKlub has opened its ninth store to date in the state of Rajasthan to bolster its brick-and-mortar presence in the area. Located in Kota, the new store retails MiniKlub’s clothing for newborns to children ages eight years old.
“We are thrilled to bring MiniKlub’s exceptional offerings to Kota, Rajasthan,” said the business’ director Anjana Pasi about the expansion in a press release. “Our brand has always been committed to provide wide range of safe and comfy apparel and non-apparel range for newborns to 8-year-olds. We look forward to becoming a trusted destination for families in Kota and beyond.”
MiniKlub has recently opened a number of new stores in locations including Dausa, Jhunjhunu, and Bhilwara. The brand now counts 58 exclusive brand stores in 26 Indian cities, according to its press release.
First Steps Babywear launched MiniKlub in 2013 as an omni-channel brand to cater to parents looking for a one-stop solution for their babies and children. The brand a presence in over 450 multi-brand outlets spread across India in addition to its own stores and e-commerce store. MiniKlub also retails on multi-brand e-commerce platforms including Amazon, Myntra, Flipkart, and Ajio.
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