Red Tape partners with Easyecom to strengthen e-commerce operations

Fashion retailer Red Tape has partnered with e-commerce enablement solutions provider Easyecom to scale its e-commerce operations in the Indian market.

The partnership will help Red Tape combat order & warehouse management challenges through centralized inventory, sales, and financial panels, coupled with granular analytics data provided by Easyecom.

Commenting on the partnership, Arvind Verma, director of Red Tape in a statement said, “At Red Tape, we are committed to delivering exceptional products and experiences to our customers. Joining forces with Easyecom is a strategic move towards achieving operational excellence. This partnership will not only streamline our processes but also enhance our ability to meet the ever-evolving demands of the e-commerce landscape.”

Punit Gupta, co-founder CEO of Easyecom added, “We are excited to join hands with Red Tape Ltd in their journey towards e-commerce operational excellence. Easyecom’s robust solutions will empower Red Tape to streamline their operations, optimize efficiency, and elevate the overall customer experience. Together, we aim to set new benchmarks in the e-commerce industry.”

Founded in 1996, Red Tape Ltd is a leading fashion retailer with a global footprint specialising in premium clothing and footwear for all genders and age-groups.