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Friday, November 22, 2024

Kaamna launches hand painted stole line ‘Ezlyn’

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Premium fashion accessories brand Kaamna has launched a line of hand painted stoles named ‘Ezlyn’ to expand its product selection for the festive season. Ezlyn is also designed to uplift Indian artisans by showcasing their work and including them in the brand’s journey. 

A stole from Kaamna’s new line – Kaamna

Kaamna has launched new product line Ezlyn with four designs: ‘African Motif’, ‘P Kingdom’, ‘Lotus Maze’ and ‘Mandala Fusion’, the brand announced in a press release. The Madhubani stole line features each design in three different colour options, made from either 100% hemp or 100% linen materials.
 
“Each design has a thoughtful and deep underlying story behind its creation,” announced the brand in a press release. “All the designs are hand painted with love and precision by skilled practitioners of the Madhubani art form in the workshop. It takes about 12 to 15 days for hand painting them but from the conceptualisation to the completion of a design on a stole, it takes about 60 days.”

The hand painted stole line has launched on Kaamna’s direct to customer e-commerce store and is priced from Rs 9,499 upwards. Inspired by nature, the stole line features traditional motifs but is designed to be worn with both traditional and western wear. 
 

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