Hastakala Setu artisans collaborate with designers for fashion show ‘‘Artistry Unveiled’

Hastakala Setu artisans collaborated with leading designers from across the country for a fashion show titled ‘Artistry Unveiled’ at the recently concluded Rang Soota craft exhibition in Gujarat.

Designers who showcased their collections at the event included Anuj Sharma, Purvi Joshi, Arshana Mandhwani, Rutuja Shah, Chinar Farooqi, Krishna Patel, Arpit Agarwal, and Nishigandha Khaladkar.

Entrepreneurship Development Institute of India (EDII) had trained the artisans from Hastakal Setu for the three-day craft exhibition.

Commenting on the association, Dr Sunil Shukla, director general of EDII in a statement said, “The fusion of traditional craftsmanship with contemporary design showcased in today’s event is a testament to the resilience and creativity of our artisans. By providing them with the necessary skills and support, we are not only preserving our heritage but also creating new avenues for economic prosperity.”

“This partnership between EDII and the Commissionerate of Cottage Industries is a step towards building a vibrant and sustainable future for Gujarat’s artisanal communities,” he added.

Launched in 2020, the Government of Gujarat’s handloom handicraft training initiative Hastakala Setu Yojana claims to have trained and provided market exposure to more than 21,000 artisans across 33 districts in Gujarat.