Cricket player Deepak Chahar’s recently launched sports brand Dnine has partnered with Delhi-based digital marketing company TZS Digital. The partnership is designed to enable the brand to establish a digital presence and pursue swift growth.
“We are excited to partner with Dnine,” said TZS Digital’s managing director Tauquir Zaidi in a press release. “This project brings a lot of adrenaline in the team and we have all sorts of fiery ideas to break on the digital channels. India desperately needs world-class products at competitive prices to unleash its true athletic potential. We think that this partnership will create a positive impact on the sports industry. We are all ready with our digital ammunition to conquer the platforms.”
Dnine is keen to build a credible brand image and market its products to acquire new customers, according to the brand. TZS Digital plans to harness its experience to make this happen and will act as a brand voice across a range of social media platforms.
“I am very excited, nervous, happy, anxious all at the same time as the brand goes on the floors,” said Chahar about the brand’s recent launch. “Team TZS Digital has been like an extended arm working round the clock with us and bouncing off some really great ideas for the brand. We are all working round the clock to make this a huge success. Let’s go all in!”
“More than himself, Deepak trusts his equipment, that’s what he relies on,” said Dnine’s managing director Lokendra Chahar. “And so, with that in mind, he launched his new brand Dnine because he did not want the new generation to settle for anything less than the best. Today he is in the fortunate position to positively impact many sports professionals’ lives and the sporting equipment industry as a whole.”
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