Charles & Keith opens ‘elevated concept store’ in Bengaluru

Premium accessories brand Charles & Keith has opened an ‘elevated concept store’ in Bengaluru inside Phoenix Market City Mall. The store retails the Singapore-based brand’s range of women’s handbags and shoes. 

“We are super excited to launch Charles & Keith’s elevated concept store at Phoenix Market City, Bangalore,” Apparel Group India Private Limited announced on Linkedin. “Visit the store to shop your favourite styles from the latest collection!”
 
The store has an all-white interior for a modern look with illuminated shelves lining the walls to display bright leather handbags and party heels. Central islands in the store showcase the brand’s latest launches and a seating area to the back of the store is designed to enable shoppers to try on footwear in comfort. 

The brand first entered the Indian market in 2007. In the country, Charles & Keith retails through its network of brick-and-mortar stores including in Phoenix Palladium Mall in Mumbai, Elante Chandigarh Mall, and DLF Mall of India in Noida among others. 
 
Charles & Keith was founded in Singapore in 1996 from brothers Charles and Keith Wong’s footwear business, originally founded in 1990. The brand is based in Singapore and retails worldwide, operating over 600 stores in 37 countries.