Oriflame, a Swedish personal care brand has expanded its skincare portfolio with the launch of its Wellosophy skin collection.
The seven-piece skincare collection includes a cleanser, serum, face cream, eye balm, face mist, sleep elixir, and mask.
The brand claims that its new Wellosophy skincare range has been created using eight adaptogenic ingredients sourced from around the world including ashwagandha from India and Siberian ginseng from Northeast Asia.
Commenting on the launch, Edyta Kurek, head of Oriflame India in a statement said, “Modern beauty isn’t just skin deep, it’s a reflection of overall wellbeing. With Wellosophy, we’ve crafted a holistic journey that begins with nourishing the body from within through our nutritional supplements, weight management nutritional meal replacement shakes, and now extends to protecting and enhancing the skin with our new adaptogenic skincare collection.”
The launch strengthens Oriflame’s position in India, where 85 percent of products are manufactured locally. The Wellosophy skin range is available on the Oriflame website:
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