Mother and child personal care brand Baby Forest has opened a new brick-and-mortar outlet in New Delhi’s Saket neighbourhood. Located in Select City Walk mall, the store measures 750 square feet and has a Moroccan inspired interior.
“Welcome to the world of luxurious baby care, a haven where your little one’s comfort and joy take centre stage,” announced Baby Forest on Facebook, unveiling its new Saket store. “Elevate your parenting journey with Baby Forest’s exclusive range of premium baby care products, designed to provide a world-class experience for both you and your baby.”
Inside the store, shoppers can browse Baby Forest’s selection of natural products such as baby shampoo, baby massage oil, children’s face wash, soap, baby face cream, and home cleaning products. The space’s design was inspired by Moroccan architecture and conceptualised by the Baby Forest Team, Indian Retailer Bureau reported.
Baby Forest products follow the holistic Kaumarbharitya philosophy and are free from harmful chemicals and parabens, according to the brand’s website. Baby Forest also retails from its direct to customer e-commerce store which also features a parenting blog.
Baby Forest joins brands including W, Beverly Hills Polo Club, FabIndia, H&M, The Body Shop, and House of Masaba in the mall. Select City Walk is a Nexus business and is located in Saket’s District Centre.
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