MYOP Perfumes plans rapid expansion to fuel growth

Make Your Own Perfume (MYOP), a perfumery brand plans rapid expansion to fuel its growth in the fragrance industry in India.

Since its launch, the brand has expanded its presence by opening 25 retail outlets along with an online store and banking of its affordable pricing to make deeper inroads in the segment.

MYOP provides a diverse range of fragrances that can be customized and personalized, catering to individual preferences at an affordable price point.

Rayhan AR, founder CEO in a statement said, “At MYOP, we understand that fragrances go beyond being mere scents in bottles. They have the power to awaken our senses, evoke emotions, and symbolize cherished moments. That’s why we strive to create exceptional products and experiences that are as unique as the individuals who wear them.”

“Our success can be attributed to the brand’s ability to resonate with customers and provide unparalleled innovation and craftsmanship,” he added.

MYOP claims to be India’s first perfume brand that customizes perfumes and personalize it by engraving or printing names on the bottles.