Boat names Jemimah Rodrigues as brand ambassador

Boat, India’s leading wearables brand has named Indian cricketer Jemimah Rodrigues as the newest brand ambassador.

With this association, Rodrigues joins a host of celebrities such as Kiara Advani, Rashmika Mandanna, Hardik Pandya, KL Rahul, and Shreyas Iyer to endorse the brand.

The cricketer will be seen endorsing the brand’s products across digital and social media platforms.

Commenting on the association with the brand, Jemimah Rodrigues in a statement said, “As a Boat user myself, it is a matter of immense pride and honour. I am looking forward to being associated with Boat, a progressive brand that truly embraces the spirit of sports and supports it in more ways than one.”

Aman Gupta, co-founder of Boat added, “We are proud to welcome Jemimah to our boat tribe. At Boat, we strongly support women in sports, and we believe in her tremendous potential to inspire an entire generation of hustlers. We look forward to working closely with her and creating greater impact on the ground level.”

Boat retails a wide selection of wearables and audio accessories through its dedicated e-commerce store and multi-brand e-commerce platforms.