Tata Cliq Luxury launches the ReLoved Store as premium second hand platform

Luxury fashion and lifestyle platform Tata Cliq Luxury has launched the ReLoved store to foray into pre-owned shopping and offer eco-friendly ways to shop. The business has onboarded its first partner Jay’s Watch Store which offers rare, pre-owned timepieces from brands including Omega and Rolex. 

“We are elated to launch a new category with the ReLoved store, a one-stop destination for vintage and pre-owned luxury products,” said Tata Cliq’s CEO Gopal Asthana in a press release. “It heralds a transformative shift in the dynamics of luxury consumption, fuelled predominantly by the conscientious choices of today’s discerning consumers. Pre-owned luxury finds acceptance among them as an ecologically responsible way to shop. We are expecting a positive response to the store and are also looking forward to expanding our assortment in the pre-owned segment by onboarding other partners and introducing products from different categories in the coming months.”
 
The ReLoved Store is designed to cater to the increasing number of luxury fashion consumers who wish to shop second hand for environmental reasons. Jay’s Watch Store will provide customers with an authenticity certificate for each purchase which verifies the watch’s provenance through invoices and past ownership history among other documents.  

“It is indeed an honour that Tata CLiQ Luxury is beginning its ReLoved store journey with Jay’s Watch Store,” said Jay’s Watch Store’s founder Jay Makhijani. “There is a huge demand globally for pre-owned luxury timepieces, and it is gradually catching up in India as well. At Jay’s Watch Store, we have an extensive assortment of pre-owned timepieces from the world’s most coveted brands. We are excited to partner with Tata CLiQ Luxury to make these timepieces accessible to watch enthusiasts and connoisseurs across the country. These pre-owned timepieces have gone through several quality checks, and we also offer an authenticity certificate. We look forward to a fruitful partnership.”