Swiss Beauty, a leading makeup brand has expanded its product portfolio with the launch of the dip tint lip oils to its lip category.
The dip tint lip oils will be available in four variants of strawberry, peach, kiwi, and dragon fruit.
With this launch, the brand aims to further increase its market share in the Indian makeup industry and banking on its lip category to fuel growth.
It claims that its lip category with over 30 stock keeping units is one of the fastest growing categories with strong sales of its lipsticks.
Commenting on the launch, Saahil Nayar, CEO of Swiss Beauty in a statement said, “At Swiss Beauty, we’re always exploring new ways to offer consumers makeup that enhances their natural beauty. dip tint lip oils formulated with on-trend colour and lip care formulas allow our consumers to express their individuality with a unique tinted hue while protecting lips from dryness. We can’t wait for beauty enthusiasts to experience this game-changing formula.”
The lip oils priced at Rs 299 ($4) will be available on Swiss Beauty’s official website, Nykaa, Amazon, Purplle, Myntra and other marketplaces.
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