Sneaker and streetwear business Superkicks has launched its own apparel collection ‘High Octane Pack’. The gender neutral line is inspired by the world of motorsports and features exclusive graphics.
“Brace yourself to embody an entirely new realm of style and self-expression, as Superkicks ecstatically reveals its most recent masterpiece – the sensational ‘High Octane Pack’ of exclusive apparel,” the business announced in a press release on August 9. “Your wardrobe transformation journey starts here… It encapsulates the very essence of Superkicks’ creative prowess, comprising a quartet of distinct t-shirts that stand as living canvases for bespoke graphics. These captivating visuals draw inspiration from the underground bootleg culture, seamlessly intertwining it with the high-octane world of motorsports.”
The collection also features a series of exclusively designed versions of the Superkicks logo which are transformed to evoke the idea of motor racing insignias. The line of graphic t-shirts uses 100% Single-Jersey cotton and features oversized designs with the aim of mixing durability and style.
Superkicks describes itself as, “India’s leading destination for all your hype and streetwear needs” and retails from its direct to customer e-commerce store as well as its brick-and-mortar stores in Guwahati, New Delhi, Mumbai, and Bengaluru. The business was launched by Sangeet Paryani in 2018 and, as well as providing shoppers with a wide selection of streetwear brands, aims to support artists and subcultures across India.
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