Soch, a women’s ethnic wear brand witnessed a 60 percent revenue growth and surpassed the Rs 400 crore ($50 million) mark during the fiscal year 2022-2023.
The brand recorded strong growth from its online business which grew 125 percent year-on-year from Rs 19 crore last fiscal to Rs 44 crore.
Soch expects its online business to grow significantly in the coming years and eyeing 20 percent of its overall revenue to coming from the online vertical by 2026.
Along with online expansion, Soch strengthened its retail footprint by opening 18 new stores in the previous year and plans to double it during the current year.
Commenting on the brand’s growth, Vinay Chatlani, CEO of Soch in a statement said, “The company is on track to expand its reach significantly, establishing an even stronger nationwide presence. Our success is a testament to the dedication and hard work of the entire Soch team. With a well-defined vision, we aim to achieve Rs 1,000 crore revenue mark within the next 3-4 years.”
Soch has over 150 stores spread across 60 plus cities in India and sells through its website along with leading marketplaces servicing over 30,000 pin codes.
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