Menswear brand snitch has appointed Aniket Singh as its new chief business officer. Singh has been appointed for his extensive experience in optimising business operations and he will be tasked with fuelling the brand’s growth trajectory.
“We are happy to have Aniket Singh on aboard, as the new chief business officer at Snitch,” said Snitch’s founder Siddharth Dungarwal in a press release on October 5. “His impressive track record in driving growth and optimising operations for start-ups has been instrumental to further propel Snitch’s growth trajectory. As we have extensive expansion plans pertaining to retail, products, team, and marketing targeting the end of FY 2023- 24, we anticipate his expertise to continue to foster the acceleration chart for Snitch. His wealth of experience in scaling businesses, combined with his deep understanding of customer needs, make him a valuable addition to the Snitch team.”
Singh will work on driving sustainable growth and operational efficiency at Snitch as the business continues to scale. Following two high-performing financial quarters, Snitch is on track to reach Rs 250 crore in annual returning revenue, according to the business.
“I am thrilled to join the fastest emerging D2C start-up,” said Singh about his appointment. “I am excited to contribute my experience in scaling businesses to drive the next phase of Snitch’s growth. Together, we will continue to push boundaries and set up new benchmarks for the business.”
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