Multi-brand fashion and beauty retailer Shoppers Stop has launched ‘ShowStoppers’23’ as an interactive beauty festival. The festive themed event mixes education and entertainment content with discounts on beauty goods and will run until September 10.
The event is designed to engage shoppers across India with ‘edutainment’ content including tutorials and live sessions on how to use makeup products, techniques, and festive trends, Shoppers Stop announced in a press release. The festival also includes a wide range of discounts on brands including Lakmé, Colour Cosmetics, and Honasa Consumer skincare brands such as Aqualogica and BBlunt.
“Beauty is more than just skin deep,” said Shoppers Stop’s president of beauty Biju Kassim in a press release. “It’s a celebration of individuality and self-expression. With #ShowStoppers’23, we are strengthening our dedication to beauty in all its manifestations. Our goal is to encourage inclusivity and embrace the various facets of beauty. We are convinced that ShowStoppers’23 will relate with every beauty buff and motivate them to explore, develop, and celebrate their unique identities.”
During the festival, shoppers are given a daily chance to win the latest iPhone 15 to further boost engagement. “This exciting addition adds another layer of expectation and excitement to the festival, making it an unmissable event for beauty enthusiasts,” announced the business in a press release.
Copyright © 2023 FashionNetwork.com All rights reserved.
