Saucony signs pro runner Vanessa Fraser

U.S. sportswear brand Saucony announced on Friday it has signed pro runner Vanessa Fraser to its roster of athletes.

A seven-time All-American from Stanford University, Fraser, aged 27 years old, has set personal bests in the 3,000m indoors (8:51); 5,000m indoors (14:48); 10,000m (31:52); and half marathon (1:11:00).

Fraser, who turned pro in 2018, is currently based in San Francisco and trains with Team Boss, a distance running team located in Boulder, Colorado.

As a Saucony athlete, Fraser will be training and racing in the Michigan-based brand’s Endorphin collection, including the Endorphin PRO 4, which is available at saucony.com and select retailers globally.

“Vanessa joins the Saucony roster as a world-class talent with unlimited potential,” said Ted FitzPatrick, Saucony’s vice president of product and sports marketing.

“Already, she’s had immense success on the track and is looking forward to setting new PRs as well as bringing that speed to the roads. Vanessa embodies the transformational power of running and the joy of passing it forward, further elevating women’s and girls’ participation and achievement in our sport. Not only does Vanessa give it her all on the track and roads, but she also brings that intensity to a career in private equity financing. To thrive in the world of sport and finance, one needs discipline, drive, resilience and adaptability; Vanessa brings that mindset to both with exceptional balance. On behalf of the whole team, we’re excited to have her join the Saucony family.”

Founded in 1898, Saucony is a U.S. global performance running brand that describes itself as a fusion of  “innovation, style and culture.” In 2012, the brand was by Wolverine World Wide, along with the Keds and Sperry Top-Sider brands.

In its most recent trading update, parent company Wolverine World Wide announced in February revenue fell 20.8% to $526.7 million for the fourth quarter, with the footwear and apparel firm continuing to turnaround sales declines after downsizing its business throughout 2023.