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Reliance’s R|Elan™ and R.R. Lene launch collaboration at Asiatex 2023 in Mumbai

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Reliance Industries Limited’s fabric brand R|Elan™ and textiles business R.R. Lene partnered to launch their collaborative range of sustainable and performance-focused corporate and school uniforms at the Asiatex 2023 trade show at Mumbai’s Jio Convention Centre.

Piyush Goyal – Minister of Textiles, Minister of Commerce and Industry and Minister of Consumer Affairs, Food and Public Distribution – visiting the R.R.Lene enclosure at Asiatex ’23 – Reliance Industries Ltd

The collaboration is designed to set a new standard for the uniform industry, Reliance Industries Limited announced in a press release. The launch debuted a range of R|Elan™ fabrics which have been designed to cater to the evolving needs of corporate and school uniform consumers.
 
“R.R. Lene took centre stage at Asiatex ‘23, where they not only showcased an impressive array of R|Elan™ fabrics under sustainability and performance categories but also presented informative demo kits that elucidated the production processes and functions of these cutting-edge textiles,” announced the business in a press release. “These demonstrations were met with enthusiastic appreciation from visitors.”
 
The R|Elan™ collection included ‘R|Elan™ GreenGold’, a fabric made from 100% post-consumer used PET bottles; ‘R|Elan™ EcoGold’, a fabric which biomimics the biodegradation process; ‘R|Elan™ Kooltex’, a fabric with inherent moisture management capabilities; and R|Elan™ AirTherm’, a fabric with thermo insulation properties. Asiatex 2023 ran from August 31 to September 2 focused on sustainable textiles global best practices for promoting growth in the uniform industry. 
 
R|Elan™ describes itself as next-gen fabric manufactured with sustainable practices. The fabric’s qualities include moisture management, odour-free, and thermal insulation and R|Elan™ textiles are used by a range of fashion and performance wear brands. 
 
 

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