Raymond launches largest ‘The Raymond Shop’ to date in Kochi

Clothing and textiles business Raymond has opened its largest store for ‘The Raymond Shop’ to date in Kochi, Kerala. The store measures 22,500 square feet and features a selection of Raymond’s menswear brands including Raymond Made to Measure, Raymond Ready-to-Wear, Raymond Apparel, Ethnix, ColorPlus, Parx, and Park Avenue.

The new menswear store is located on MG Road, a bustling retail destination in Kochi’s Ernakulam district, India Retailing reported. The ground floor of the store focuses on casual wear and athleisure and has segments for Raymond brands Color Plus, Park Avenue, Parx, and Raymond Ready to Wear. Garments on display include denim, t-shirts, casual shirts, sweaters, jackets, and outerwear among others in addition to Raymond’s linen apparel brand the Linen Story. 
 
Inner wear, accessories, and knitwear also feature on the ground floor along with a made-to-measure counter. Shoppers can select their desired textiles and be fitted for custom outfits. The store’s second floor houses its traditional and occasion wear offering with a wide range of wedding and festive wear by Ethnix.  

The space dedicated to Ethnix by Raymond alone measures around 5,000 square feet which makes it one of the largest Ethnix retail spaces in India. The third floor is dedicated to homeware with bed linens and other home textile products available.