Apparel and accessories brand Rare Rabbit will open its first brick-and-mortar store in Mysore to connect with more shoppers in Karnataka. The brand also plans to open its first ever store dedicated solely to children’s wear.
“Mysore here we come,” announced Rare Rabbit on Facebook, sharing photos of the upcoming store. “It’s your love that has helped us grow, we look forward to welcoming you to our world!”
Rare Rabbit’s Mysore store will retail both its Rare Rabbit brand and House of Rare’ Rareism label. The store is spread across two floors and is located on a high street in the southern city.
Rare Rabbit is also gearing up to open the doors to its first ever store just for its children’s wear line. “The wait is finally over, our first kids store opening soon,” announced the brand on Facebook. “Can you guess which city?”
By launching a store dedicated to children’s clothing, the label aims to tap into the increasing demand for branded children’s apparel in India. Rare Rabbit’s children’s wear line focuses on western wear and features bright t-shirts and layer-able separates, designed to be versatile and durable.
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