Nu Republic names Farhan Akhtar, Shibani Akhtar as brand ambassadors

Nu Republic, a lifestyle brand has appointed actors Farhan Akhtar and Shibani Akhtar as its new brand ambassadors.

As the brand ambassadors, the actors will be seen endorsing Nu Republic products through various promotional activities, including digital and print campaigns, events, and social media initiatives.

Commenting on the association, Ujjwal Sarin, founder of Nu Republic in a statement said, “Farhan Akhtar and Shibani Akhtar embody the ethos of Nu Republic through their multifaceted accomplishments. Farhan and Shibani are the OG trailblazers who have inspired us all.  Their disruptive mindset, creative brilliance, and their dedication to making a difference, align perfectly with our brand’s mission.”

Farhan Akhtar added, “I am delighted to be associated with Nu Republic, a brand that shares my passion for music and innovation. Nu Republic’s commitment to transforming wear-tech into a medium of self-expression aligns perfectly with my thoughts.”

Nu Republic is an Indian wear tech brand that sells smartwatches, personal audio devices, wireless earbuds, speakers, and more through its website, e-commerce stores.