Noise names Neeraj Chopra as brand ambassador

Smart wearables brand Noise has onboarded Neeraj Chopra as its brand ambassador to endorse its range of smartwatches.

Chopra will endorse the brand alongside Indian cricketer Virat Kohli and Bollywood actor Taapsee Pannu a robust campaign that entails all touchpoints.

With this partnership, Noise aims to further solidify its status as a leading smartwatch brand and aims widen its reach in the country.

Commenting on the association, Gaurav Khatri, co-founder of Noise in a statement said, “Our prominent position in the realm of smartwatches resonates harmoniously with the path Neeraj has embarked upon to stand as a source of national pride. As we consistently channel our enthusiasm to attune to our inner drive, much like Neeraj, we are confident that our partnership will serve to reinforce our strong bond with the vibrant youth.”

Neeraj Chopra added, “I am thrilled to collaborate with Noise, a brand that focuses on innovation. During my conversations to understand what the brand was about, I got the impression that they are determined to push boundaries in their field and want to inspire the youth through what they do. It is something I can relate to closely, and it’s what makes this association a good one to have.”

Noise claims to be the third-largest smartwatch brand globally and the first Indian brand to top the list after global players.