Mars Cosmetics opens second kiosk in Dwarka

Beauty brand Mars Cosmetics has opened its second kiosk to date in Dwarka in the state of Gujarat. The retail touch point is located inside the city’s Pacific D21 Mall, the kiosk enables the brand to connect with local shoppers in person. 

“After the successful opening of our inaugural kiosk at V3S Mall, Laxmi Nagar, in the heart of New Delhi, we are excited to extend the Mars experience to Pacific D21 Mall, Dwarka with the introduction of our second kiosk,” said Mars Cosmetics’ brand manager Muskan Jain in a press release on December 22. “This expansion marks a new and exhilarating opportunity for us to engage with our customers. Our dedication to establishing a beauty destination aligned with our cruelty-free and vegan beauty values remains unwavering.”
 
The new kiosk is designed to redefine the way customers interact with the brand’s products, according to Mars Cosmetics. Shoppers can try out products and learn about their cruelty-free and 100% vegetarian production while checking the latest promotions. The brand plans to continue to open kiosks to reach more shoppers and will launch its next kiosk in Gaur City.

Mars Cosmetics also recently expanded its product delivery services to cover four key Indian regions: Delhi NCR, Bengaluru, Hyderabad, and Chennai and linked up with quick delivery format Zepto. By broadening its delivery capabilities, Mars Cosmetics aims to increase accessibility to its beauty products.