Mamaearth, a beauty and personal care brand from Honasa Consumer Limited has expanded its retail presence with the launch of its100th exclusive brand outlet (EBO) in Mumbai.
The store situated at the R-City Mall in Ghatkopar was inaugurated by the founders- Ghazal Alagh & Varun Alagh along with influencer Nikhil Sharma.
Commenting on the launch, Varun Alagh, chairman CEO of Honasa Consumer Ltd in a statement said, “Venturing into exclusive brand outlets has been an extension of our quest towards building omni channel presence of the brand. We take immense pride in our team’s achievement of reaching the remarkable century mark for Mamaearth in record time. We are truly grateful to our customers who have showered so much love upon us, which has fuelled this growth.”
“At Honasa, we are deeply committed to building consumer brands that serve a purpose along with solving personal care problems and we promise to stay committed to this and continue serving the consumers,” he added.
Mamaearth opened its first store in early 2021 to make its products accessible to customers in the offline markets. Over the past few years, Mamaearth has expanded its retail store count along with diversification of its product range to include an extensive 250+ SKU collection.
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