French fashion and fragrance brand Maison Margiela has made its brick-and-mortar debut in the Indian market and opened a store in Mumbai’s Jio World Drive with Indian department store chain Shoppers Stop and L’Oréal International Distribution.
“Exciting news! Maison Margiela has officially arrived in India at Jio World Drive, thanks to the incredible partnership with L’Oréal International Distribution,” announced Shoppers Stop’s beauty CEO Biju Kassim on Linkedin. “Unveiling a world of unique and avant-garde fashion experiences.”
The store houses the Maison Margiela ‘Replica’ perfume line and its beauty offering. With an all-white colour palette, the store has a minimalist, modern look.
“And so it starts,” commented L’Oréal International Distribution’s general manager for Asia Pacific Charles-Alexandre B on Kassim’s Linkedin post. “Thank you Biju Kassim and congratulations to all teams with special thanks to Felicia Yeoand Ayandip Das.”
Designer Martin Margiela launched his brand Maison Margiela in 1988 with a premium clothing line. The label has since diversified into jewellery, accessories, footwear, leather goods, and fragrances and is headquartered in Paris, France.
L’Oréal International Distribution is part of beauty giant L’Oréal Group and works with distributors across the world to retail a number of labels including Maison Margiela.
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