Published
October 11, 2024
La Pink, India’s first beauty brand with 100 percent microplastic free formulations has onboarded actor Parineeti Chopra as its brand ambassador.
The actor will be seen endorsing the brand’s products through various campaigns across platforms.
With this association, the brand aims to widen its reach and make deeper inroads in the Indian beauty market.
Commenting on the association, Nitin Jain, founder director of La Pink in a statement said, “As a passionate advocate for social change, Parineeti’s support for initiatives that uplift women, and foster self-love resonates deeply with La Pink’s mission of giving the best to the community. We are thrilled to collaborate with her to encourage our community to embrace their individuality and celebrate their unique beauty with only the best of natural ingredients.”
Parineeti Chopra added, “When I came across La Pink, the concept of being microplastic-free instantly caught my attention. I’m excited to be associated with La Pink and hope this collaboration will inspire people to embrace mindful beauty choices for healthier skin and a better planet.”
La Pink retails its products through its dedicated e-commerce store, and multi-brand marketplaces like Flipkart, Amazon, Myntra among many others.
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