Kay Beauty expands product portfolio with new launch

Kay Beauty, a beauty brand by actress Katrina Kaif and Nykaa has expanded its product portfolio with the launch of a new highlighter.

The hyper gloss liquid luminizing highlighter will be available in the champagne, sparkling, and rose shades.

Commenting on the new range Katrina Kaif, co-founder of Kay Beauty in a statement said, “With this new launch we aim to empower individuals to embrace their natural beauty and amplify their glow effortlessly. One can use it in so many ways to elevate their makeup routine in just a few simple steps. I am confident that you all will love the seamless finish and the highlighted effect that this product delivers.”

Adwaita Nayar, co-founder of Nykaa added, “Witnessing the overwhelming success of Kay Beauty’s highlighters, we aimed to diversify our offerings by introducing a new format to meet our consumers’ evolving preferences. After a year of meticulous formulation, we’re excited to unveil our hyper gloss liquid highlighter, enriched with micro light-reflecting pearls for effortless application and a luminous glow, enhancing every makeup style.”

The highlighter priced at Rs 949 ($11) will be exclusively available on the Nykaa website/ app and across Nykaa beauty retail stores across the country.