Honasa Consumer launches first multi-brand brick-and-mortar store in Bengaluru

Beauty and personal care business Honasa Consumer has opened its first multi-brand store in the Bengaluru metro area. Located inside Mantri Square Mall, the store retails products from Honasa Consumer’s own brands including Mamaearth and The Derma Co among others. 

“Happy to announce the arrival of the first offline store of Honasa Consumer Limited in Bengaluru at Mantri Square Mall,” announced Mantri Developers Private Limited’s chief strategy officer Kamakshi Mantri on Linkedin. “The Honasa Beauty store brings together beauty and personal care infused with technology and a commitment to customer satisfaction.”
 
Honasa Consumer’s store is located on the upper ground floor of the mall and also retails its brands Dr Sheth’s, Aqualogica, and Bblunt. The store is the business’ second of its kind after opening its first ever multi-brand store in Pune’s Seasons Mall at the beginning of January this year. Seasons Mall’s operations manager Aajjay Divatay noted on Linkedin at the time that the launch was part of a pan-India rollout. 

In 2016, Varun Alagh and Ghazal Alagh launched Honasa Consumer Private Limited as a digital first business. The entrepreneurial couple founded their natural personal care mother and baby brand Mamaearth at the same time. After expanding its brand portfolio, Honasa Consumer reached the Rs 1,000 revenue milestone in 2022.