Ethnic wear brand Soch opens store in Kochi’s Centre Square Mall

Woman’s ethnic wear brand Soch has opened an exclusive brand outlet in Kochi’s Centre Square Mall. The store retails the brand’s selection of ready made kurtas and sarees and brings its new festive collection to the city’s shoppers. 

“Indulge in the richness of ethnic fashion at Centre Square Mall, Kochi,” announced the mall on Facebook. “Soch is now open, showcasing a splendid collection of traditional attire that resonates with grace and culture. Elevate your ethnic charm – visit now.”
 
The store’s interior is decorated with natural wood, mixed with cream walls and a ivory hued floor. Sarees and kurtas are displayed on shelves which line each wall and central islands in the store showcase the brand’s hero designs. 

Centre Square Mall is located on Kochi’s MG Road and houses a selection of Indian and international fashion and lifestyle brands including Roadster, HRX, Allen Solly, Hidesign, Basics, Louis Philippe, Ven Heusen, and Bata among others. The mall recently played host to the opening of family-centred fashion brand R&B, which opened a large-scale store in the mall earlier this week. 
 
Soch Apparels Private Limited was founded in 2005 and opened its first exclusive brand outlet in Bengaluru’s Forum Mall. The brand now counts over 200 consumer touch-points across India with a retail presence in over 50 cities.