Colorbar expands colour cosmetics line with ‘Petite Eyeshadow Palettes’

Cosmetics brand Colorbar has expanded its eye makeup offering and launched a range of ‘Petite Eyeshadow Palettes’ across its brick-and-mortar store network and on its direct to customer e-commerce store.

Colorbar’s new eyeshadow offering is designed to help shoppers unveil their inner artist, announced the brand in a press release. Priced at Rs 799, the smaller sized eyeshadow palettes are designed to be more accessible to shoppers in terms of both their price point and size.
 
“Give 2024 a heavenly makeover with Divine Nectar – a spectrum of 12 nude colours ranging from lighter chic tones to deeper cacao,” announced Colorbar in a press release. “The shades are either super creamy mattes or light-catching metallic shimmers. Enter Dreamland and immerse in brilliant hues of pink! 12 shades that cover peach, sun-kissed roses and burning-hot pinks, some delicious mattes and other electric metallics. And finally look Dazzling – a palette of 12 tones that together make for an other-worldly rainbow. This one has magical yellows, neon oranges, emeralds and pixie blues to name a few. The tints are either velvety matte or high-metallic glimmers.”
 
The eyeshadows in the collection are highly pigmented and designed to blend smoothly, according to the brand. The palettes are also 100% vegan and cruelty-free and packaged in recyclable paper as part of Colorbar’s increasing focus on sustainable production.