French skincare brand Christian Breton has partnered with fragrance and beauty distribution firm Baccarose for its launch in the Indian market.
Christian Breton’s flagship offerings include its best-selling products in the eye care range like dark undereye corrector serum and the ice stick eye contour SOS eye balm. In addition to its eye care line, the brand offers a wide range of skincare solutions.
Commenting on the launch, Kadambari Lakhani, director at Baccarose in a statement said, “Launching Christian Breton is not just about introducing a skincare brand it’s about unveiling a transformative journey where luxury meets science. This collaboration resonates with the increasing demand for luxury skincare in India.”
“With Baccarose’ commitment to excellence and Christian Breton’s innovative formulations, we’re set to redefine beauty standards and elevate skincare experiences for every individual,” Lakhani added.
Baccarose has planned a host of marketing initiatives that include digital campaigns and launch events coupled with strategic partnerships to enhance Christian Breton’s visibility and drive engagement with Indian consumers.
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