Bodycraft launches 22nd outlet in Dehradun

Beauty and wellness chain Bodycraft has launched its 22nd outlet in the Uttarakhand state capital Dehradun. The city’s major and BJP politician Sunil Uniyal Gama inaugurated the address which offers a wide selection of customisable beauty treatments.

“The focus is to set the bar high and ensure our fully customisable services appeal to individuals of all ages,” said Bodycraft Salons’ director and head of creative development Swati Gupta in a press release. “Whether you’re coming with a parent or teenager, our renewed focus lies on satisfying and catering to the diverse beauty and wellness interests of our customers. We have onboarded globally-trained and certified wellness experts and hair stylists, so patrons can expect a host of exciting services at the new outlet—from our signature spa and advanced facials to trendsetting nails and all things hair.”
 
The new outlet follows Bodycraft’s openings in Bengaluru and Gurugram this year. The business plans to continue to expand its offline footprint across both North and South India.
 
“Dehradun seems to be on the cusp of turning cosmopolitan,” said Bodycraft Salons’ founder and director Manjul Gupta. “There’s a young audience in this city, folks who understand and prioritise wellness. We want to tap into the market here, and fill the gap of a premium, luxurious clinic-salon in town, which is easily accessible to youngsters and the aged alike.”
 
The Dehradun address measures 5,232 square feet and is designed to serve diverse age demographics. Bodycraft’s services focus on hair and skin and the business has operated in the beauty and wellness space for 27 years.

“Dehradun has hard water, so we’re confident that our hair services will garner love, and offer patrons the results they desire,” said Bodycraft Clinics’ founder and medical director Mikki Singh. “Timely and quality treatments like IV Wellness Drips, Hydra-Medi Facials, Chemical Peels, Coolsculpting and the likes can make a world of difference to their overall well-being. We have some of the country’s best experts on board to ensure superlative quality in the services offered. While IV drips might be novel for the region, we’re seeing an incredible amount of interest!”