Bhima Jewels names Sobhita Dhulipala as its brand ambassador

Jewellery brand Bhima Jewels has named actor Sobhita Dhulipala as its brand ambassador.

The actor will be seen endorsing the brand’s diamond range in a campaign titled ‘Made to celebrate you’ which pays tribute to inspirational women from diverse backgrounds and encourages them to indulge in self-love.

The partnership between Sobhita Dhulipala and Bhima Jewels was facilitated by Msix&Partners.

Commenting on the association, Abhishek Bindumadhav, managing director at Bhima Jewels in a statement said, “We’re glad that our trusted partner Msix&Partners initiated this strategic collaboration with Sobhita, who will now be the face of Bhima Jewels as our brand ambassador. Sobhita personifies values that resonate with our brand – her elegance, grace, and versatile style align seamlessly with our commitment to quality, craftsmanship, and timeless beauty. Sobhita, with her dynamic personality, epitomizes this spirit in an unparalleled manner.”

Commenting on the partnership, Subhamay Mukhopadhyay, managing partner at Msix&Partners India added, “We are thrilled to have facilitated this partnership between Sobhita Dhulipala and Bhima Jewels which has culminated into this impressive-looking, thoughtful campaign. Sobhita is the perfect fit for this association and has wonderfully personified Bhima Jewels’ brand values with her graceful presence.”

Bhima Jewels is one of India’s leading jewellery retailers with a strong presence in the south Indian market.