Western wear apparel and accessories brand Allen Solly has opened an exclusive brand outlet in Kochi. Located in the city’s Centre Square Mall, the store focuses on the brand’s womenswear collections.
“Unveil elegance with a modern twist,” announced Centre Square Mall on Facebook. “Allen Solly Women is now open at Centre Square Mall, Kochi. Step into a world of sophisticated fashion and redefine your style. Explore the exquisite collection today.”
The store opened with a ribbon cutting and inauguration ceremony. Inside the outlet, a mix of bright casual wear and more muted toned smart casual wear is displayed along with accessories including handbags. The store also has a segment dedicated to women’s denim.
Allen Solly has stores for menswear, womenswear, and children’s wear. In February this year, the brand opened a store dedicated to children’s wear in Lucknow’s Lulu Mall and in May it opened its largest flagship store to date in Bengaluru’s HSR Layout to house its men’s, women’s, and children’s collections.
Allen Solly is an initiative of Aditya Birla Fashion and Lifestyle’s business Madura Fashion and Lifestyle. The brand was introduced to India in 1993 and retails from its direct to customer e-commerce store and outlets across India.
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