Actor Parineeti Chopra acquires minority stake in Clensta

Bollywood actor Parineeti Chopra has invested an undisclosed amount to acquire a minority stake in sustainable personal care brand ‘Clensta’.

The Gurgaon-based start-up Clensta offers a range of health and personal care products in the wellness, hair care, skincare, eyecare, lip care and body-care categories.

With Chopra joining the team as an investor and partner, Clensta aims to further scale the brand to make deeper inroads in the sustainable personal care segment.

Commenting on the association with the brand, Parineeti Chopra in a statement said, “The association gives me a great opportunity to help build a brand that will stay relevant for years to come because of its focus on product and its unique ethos to create ethically and consciously. I feel very strongly about treating our planet responsibly and am delighted that Clensta’s range of products fulfil the promise of providing consumers a better way.”

Puneet Gupta, founder of Clensta added, “Parineeti’s concern for environment, drive for innovation makes her a perfect fit with Clensta. She understands our long-term vision to make sustainable, affordable, and effective personal care solutions that are locally made for one and all, including our global customers.”

Founded in 2016, Clensta has sub-brands like Homsta, Skinsta, Hairsta, Wellsta, among others. It sells through its website and leading e-commerce platforms.