Libas plans to open around three to four news stores a month

From this September, women’s ethnic wear brand Libas plans to open between three and four new brick-and-mortar stores a month. Located in a mix of mall and high street locations, the stores will open in both metros and smaller state capitals.

“We already have a plan for the next hundred stores, which is a mix of high streets and malls,” Libas’ founder and CEO Sidhant Keshwani told Images Retail in an interview. “We have shortlisted the cities with the help of our online data, as we are essentially an e-commerce brand. We researched, segregated and collated a list of the next 100 to 120 stores that will open now. The regional teams will scout for locations in these cities and if it’s a good location, we will sign, be it a mall or high-street.”
 
Libas’ upcoming store launches will take place across cities including Hyderabad, Mumbai, Bengaluru, and Pune. Although Libas has no set plans to expand offline in the international market in the coming two years, the label’s longterm plan includes global brick-and-mortar retail, according to Keshwani.
 
Libas launched in New Delhi in 2004 and describes itself as a fast fashion brand. The label retails from its offline store network and direct to customer e-commerce store. In the 2024 financial year, Libas reported a revenue total of Rs 500 crore.