Archana Kochhar collaborates with Lavie to showcase at BTFW

Fashion designer Archana Kochhar collaborated with premium bags brand Lavie to showcase at the Bombay Times Fashion Week (BTFW).

The designer showcased her Ainna collection alongside embellished clutches and potlis from Lavie’s Luxe collection with actor Malaika Arora as the showstopper.

The Ainna collection comprising of lehengas, saris, and draped menswear has been created using handwoven Lucknowi embroidery, handicraft mirror work embroidery, and the tie-dye Bandhani technique.

Commenting on the collaboration, Ayush Tainwala, CEO of Bagzone Lifestyles Pvt Ltd (parent firm of Lavie) in a statement said, “The collaboration with Archana Kochhar is a visionary journey that allows us to seamlessly blend luxury with innovation. Lavie Luxe’s exclusive collection of clutches & Potlis represents a canvas for unique stories, woven with elegance and modernity, setting the course for the future of style.”

 Archana Kochhar added, “Partnering with Lavie for BTFW was a creative journey, blending my vision with their expertise. Together, we crafted a collection that embodied elegance and a contemporary approach, celebrating the modern woman’s style.  It was an incredible collaboration, bringing our creative visions to life on the runway.”

Archana Kochhar’s latest collection Ainna will be available at her flagship store in Juhu, Mumbai.