CS Jewels opens new Pune store

Fine jewellery brand CS Jewels has launched an exclusive brand outlet in Pune inside the city’s Phoenix Mall of the Millennium in Wakad. The new outlet retails CS Jewels’ traditional style gold and diamond jewellery.

“A 197-year legacy of timeless brilliance, CS Jewellers, is now open on the ground floor of Phoenix Mall of the Millennium,” the shopping centre announced on Facebook. “Visit now and experience the enchanting pieces that shine forever.”
 
The brand joins a range of jewellery brands in the mall including Bluestone and Orra, according to the mall’s website. Phoenix Mall of the Millennium is a project by retail development business Phoenix Mills which counts 10 operational malls in India with three under construction.

Chandukaka Saraf Jewels, also known as CS Jewels, is based in Pune and has a history dating back over 197 years, according to its Facebook page. The business specialises in traditional style Kundan jewellery, diamond jewellery, and bridal jewellery and was awarded the Lokmat Corporate Excellence award in 2017, according to its website. 
 
Along with its retail business, CS Jewels also runs the ‘Sou. Kusum & Shri. Jindatta Shah Welfare Foundation’ as its philanthropic arm, according to its website. The organisation works to promote education with a focus on ensuring that girl children have access to quality schooling. The foundation also engages in a number of hygiene and cleanliness initiatives.