House of Chikankari partners with Unicommerce to strengthen e-commerce operations

Ethnic wear brand House of Chikankari has partnered with Unicommerce to strengthen its e-commerce operations and enhance the post purchase experience for its customers.

The partnership with Unicommerce will help the brand accelerate its growth plans and provide customers with better shopping experience.

Additionally, Unicommerce will help House of Chikankari overcome challenges like unsynchronised inventory, inefficient returns management, improper order allocation, bulk order management, and logistics management.

Commenting on the partnership, Aakriti Rawal, CEO of House of Chikankari in a statement said, “We are continuously expanding our footprint across the country and our focus is to make the best use of technology to reach our audience. Unicommerce’s innovative SaaS platform provides an end-to-end solution for our e-commerce supply chain.”

Kapil Makhija, managing director CEO of Unicommerce added, “House of Chikankari has experienced remarkable growth with its unique range of women apparel. As we continue to provide SaaS expertise to rising brands in the country, we anticipate our active contribution to House of Chikankari’s expansion by building a highly efficient supply chain system for their ecommerce operations.”

Founded in 2020 by mother-daughter duo of Poonam and Aakriti Rawal, House of Chikankari currently operates through its brand website and leading e-commerce marketplaces in India.