Footwear brand Solethreads is eyeing a net sales total of Rs 250 crore for the 2025 financial year. The comfort driven label is expanding both its brick-and-mortar footprint and its product offering to fuel growth.
Solethreads’ revenue target for the current financial year ending on March 31 is Rs 100 crore, India Retailing reported. The business has a three-pronged approach to achieving its growth targets for the 2025 fiscal.
“The first is an offline distribution with targeted expansion in 1,500 multi-brand outlets and building on the success of our Mochi tie-up to expand to more than 1,000 stores in regional or large-format retail outlets,” said Solethreads’ CBO and co-founder Vikram Iyer, India Retailing reported. “The second is to collaborate and open signature stores with premium trade partners. The third is gaining market share for a high TAM [total addressable market] especially in the online sphere, along with ramping up customer acquisition and launching newer footwear categories.”
The brand is also expanding its sustainable footwear offering to increase its commitment to the planet. “Eco is the new cool, and Earth Sneakers just dropped the proof,” announced the brand on Facebook. “Get ready to rock your style, guilt-free. Join the squad that’s rewriting fashion rules, the sustainable way.”
Solethreads’ eco-friendly footwear line includes neutral hued trainers with a smart casual aesthetic. The trainers are vegan, organic, and made of recycled materials, according to the brand’s Instagram page.
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