Luxury fashion brand Shivan & Narresh has joined forces with home furnishings businessTrident Group’s flagship brand MyTrident to create a capsule collection of premium bedding and bath towel essentials featuring the label’s signature prints.
“Our joint vision of seamlessly blending the artistic brilliance of our signature art prints with the textile excellence of MyTrident, marks a new era of opulence in home Bed Linen and Towels,” said design duo Shivan Bhatiya and Narresh Kukreja in a press release. “Together, we aspire to infuse every household with the essence of true luxury and an invitation to experience a fashionable journey of exceptional quality and style.”
The collection was first unveiled at the trade show BharatTex 2024 on February 26. The collection features six of Shivan & Narresh’s hallmark prints: Morning Calm, Palmera, Izu Juno, Surocco, Jaiscape, and Hututi. Inspired by the designers’ travels across India and South Korea, the vibrant prints are found on bed sheets made from 400 thread count fine cotton and towel sets.
“At MyTrident, we are constantly pushing the boundaries of creativity and craftsmanship in order to elevate the art of living,” said MyTrident’ chairperson Neha Gupta Bector. “Our partnership with Shivan & Narresh represents a harmonious convergence of distinct visions, resulting in a collection that will truly leave a mark in the home decor industry while democratizing the designer experience.”
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