Happi Planet, a direct-to-consumer (D2C) brand has raised Rs 8 crore ($1 million) in a funding round led by Fireside Ventures.
The company will utilise the funds on expansion of its offline network by opening new stores along with strengthening of its online footprint.
Commenting on the funding, Mayank Gupta and Nimeet Dhokai co-founders of Happi Planet in a statement said, “We are delighted to have Fireside Ventures join us on our mission to disrupt the home cleaners’ market & create a household brand name in the next 5 years.”
Ankur Khaitan, principal at Fireside Ventures added, “Consumers are becoming increasingly aware of harmful chemicals in their daily use products and seeking less nasties. Happi Planet with their innovative formulation of natural ingredients, high efficacy and conducive price point makes them unique to win in this large opportunity.”
Founded in 2022, Happi Planet’s product range currently includes home care products, beauty items, and personal care essentials. It sells its products through various online marketplaces such as Amazon, Big Basket, and D Mart Ready among others.
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