Clothing brand Rare Rabbit has opened two new stores in Kolkata, West Bengal and Kochi, Kerala to bring its western style casual wear to new audiences and continue to expand its brick-and-mortar footprint across India.
“You asked for us and here we are,” announced Rare Rabbit on Facebook, sharing photos of its new Kolkata store. “Come visit us at Quest Mall, Syed Amir Ali Avenue and check out our brand-new collection inspired by the multicultural and diverse cities of India. A fresh array of printed shirts, signature t-shirts, polos, jackets, trousers, cargo pants and much more awaits you. New styles for the new you.”
Rare Rabbit’s new store in Kolkata is located in Ballygunge where Quest Mall occupies over 7 lakh square feet of retail space. The mall opened in 2013 and also houses brands including Bally, Adidas, Aldo, Gucci, Coach, FabIndia, Boss, Indya, Jimmy Choo among others, according to the mall’s website.
Rare Rabbit’s new Kochi store bolsters its retail presence in Kerala and adds to its stores in Thiruvananthapuram and Kozhikode. The new store houses the brand’s full selection of printed t-shirts and shirts, smart casual pieces, and bold separates.
House of Rare launched Rare Rabbit in 2015 as a premium apparel brand. The label specialises in menswear and also retails from its direct to customer e-commerce store.
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